Isuzu’s bestselling N-Series trucks promise to help ensure that the country’s leading fast food company reach its goal of further expansion.
Isuzu Philippines Corporation (IPC) on September 16, 2014 turned over 100 units of NKR71 trucks with aluminum van bodies to Jollibee Foods Corporation (JFC) during a simple program held in Jollibee Libis. The new vehicles will play a major part in JFC’s plans of expanding their network to more than 2,200 stores and outlets by the end of 2014.
Leading the new Isuzu truck fleet turnover were (from left) JFC Senior Buyer Jo-Marie Velasquez, JFC Corporate Purchasing Director for Philippine Strategic Sourcing, Hosanna Joy Abesamis, IPC Senior Vice President for Sales, Arthur Balmadrid, JFC Senior Buyer Roland Caligagan and IPC Senior Fleet Head Mario Ojales.
JFC’s purchase of the new Isuzu trucks is the latest in the fast food giant’s testament of trust for the Isuzu brand. JFC has for many years been relying on Isuzu products’ good performance and durability. Previously, JFC had ordered Isuzu kitchen mobiles and NPR delivery trucks.
Like all Isuzu models, the Isuzu NKR71 trucks are reputed for their reliability, durability and fuel efficiency. Isuzu trucks’ reputation has made them the most popular in the local market, with the highly regarded N-Series emerging as the bestselling in its category for 15 consecutive years.