20th Hair Olympics draws thousands

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More than a thousand participants from the Asia Pacific region joined 5,000 local hairdressers, trade visitors and tec-voc (technical-vocational) students at the 20th Hair Olympics mounted by the Asia Pacific Hairdressers and Cosmetologists Association (APHCA). The milestone event was held at the SMX Convention Center in Pasay City.

A ‘Total Look’ category entry

A ‘Total Look’ category entry

Association founder and president Ricky Reyes happily reported that this year’s contestants effectively raised the competition’s standards.

“I was very impressed with the level of inventiveness this year,” said the seasoned beauty expert. “This event gives our beauty practitioners an amazing platform to be creative with the knowledge they have developed in their own workplace, as well as learn from their peers.”

Reyes was all the more elated that the 2016 Hair Olympics drew the biggest number of participants in its 20-year history, making it a triumphant celebration of creativity.


Models sashayed down the runway in eclectic looks, from a beautiful peacock to a dazzling princess; radiant geishas and bold warriors to an array of stunning brides.

Representatives from participating Asian countries who won the major categories this year are as follows: Men’s Cut & Blow Dry – Taiwan; Avant-Garde – China; Evening Party Make-up – Hong Kong; Bridal Make-up – Macau; Total Look – Taiwan; Evening Party Hairstyle – Taiwan; and Nail Art – Philippines.

Macau’s contingent was declared overall champion.

At the end of the competition, Reyes turned over the APHCA flag to his South Korean counterpart Eung Soo Kang who will host the 21st Hair Olympics in 2017.

The Hair Olympics also featured seminars and workshops, and a trade fair of over 50 booths featuring local and international beauty items from participating APHCA member countries.

APHCA president Ricky Reyes turned over the association’s flag to his counterpart Eung Soo Kang of South Korea, 2017’s Hair Olympics’ host country

APHCA president Ricky Reyes turned over the association’s flag to his counterpart Eung Soo Kang of South Korea, 2017’s Hair Olympics’ host country

A spectacular non-competition hair and makeup showcase also took to the runway, mounted by the delegations from Korea, China, Japan, Thailand and the Philippines.

Local heartthrob Alden Richards provided the entertainment with a special song number.

Earlier in the day, Senator Bam Aquino, former First Lady Ming Ramos, Pasay City First Lady Edna Calixto, SM’s Hans Sy, Sri Lankan Ambassador Aruni Ranaraja, Thai Ambassador Thanatip Upatising and Cambodian Ambassador Tuot Panha jointly presided over the opening ceremonies.

The 20th Hair Olympics enjoyed the full support of the Tourism Promotions Board (TPB) through the Department of Tourism (DOT).

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