Lester Codog shows off the foil wrap for walls that Foilacar Industries will introduce for homes in the Philippines.
“They were saying nobody will buy my products because they were very expensive. But when I introduced it to the general market, I gained a name and niche, and the new businessmen in automotive brought in expensive items because there is a market in the Philippines. They don’t trust the Filipinos that they have buying power like that. We shook the [aftermarket] industry hard,” Codog said.