A joyful atmosphere filled the TriNoma Activity Center as Cadbury Dairy Milk opened to the public its much anticipated one day ChocolateyVille. In partnership with Fox International Channels (FIC), the event was packed with kids and chocolate lovers of all ages, all giddy to experience the fun and excitement coupled with tons of Cadbury Dairy Milk bars.
Led by Arlene Amante, Cadbury Dairy Milk Brand Manager, ChocolateyVille was a treat to families and friends allowing tem to enjoy fun activities together and to give in to the smooth and chocolatey goodness of Cadbury Dairy Milk. It was also an opportunity for the brand to highlight its ongoing Cadbury Dairy Milk Sticky Note promo.
Hourly raffle draws, dancers, and games onstage kept everyone entertained. Indie film actor Nicco Manalo, and celebrity and singer Jess Connelly, the stars of the much-loved Cadbury Dairy Milk Sticky Note TV commercial, were also present to show everyone around ChocolateyVille, try out the booths, host some of the games, and award prizes.
Joining the fun were celebrities and personalities who took time trying out the activities, bringing more joy to ChocolateyVille. The Magalona family was there with Saab Magalona, Frank Magalona, Arkin Magalona, Clara Magalona, and mom Pia Magalona. Also in attendance were Dianne Medina, Chie Filomeno, Louise Delos Reyes, Daiana Menezes, Yam Concepcion, Alex Diaz, and blogger and online personality Arisse de Santos.