Alex Gonzaga joins roster of Hollywood skincare endorsers

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Proactiv Filipina endorser Alex Gonzaga, with Proactiv’s Mari del Rosario, Watsons’ Maita Santiago, and Top American Product Solutions’ Fred Kumetz and Eric Quizon

Proactiv Filipina endorser Alex Gonzaga, with Proactiv’s Mari del Rosario, Watsons’ Maita Santiago, and Top American Product Solutions’ Fred Kumetz and Eric Quizon

Proactiv—the skincare product choice among Hollywood’s elite the likes of Katy Perry, Adam Levine, Lily Aldridge, Elle Macpherson and Avril Lavigne—has finally found the perfect Filipina who embodies the brand in actress and comedienne Alex Gonzaga.

Young, charming and most importantly, a loyal user of Proactiv, Alex shared, “I am so thrilled to be the first Filipina face of Proactiv and tell everyone all about my experience using it.”

According to the 27-year-old TV host, she has been an avid fan of Proactiv’s three-step system, which has been an important part of her daily skincare routine for years.

She starts off with the Renewing Cleanser, an oil-free, soap-free medicated exfoliating cleanser that kills acne-causing bacteria with US prescription-grade benzoyl peroxide.


Then Step 2 is the Revitalizing Toner, a refreshing alcohol-free toner that refines and purifies pores.

Finally, the Repairing Treatment is a feather-light, invisible medicated treatment that kills acne-causing bacteria preventing zits and acne.

Each Proactiv kit comes with a free Redifining Mask.

Proactiv is available in 30-day kit and 60-day kit and is exclusively distributed at all Watsons nationwide.

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