ANC, the ABS-CBN News Channel, will launch a new programming lineup on October 26, to solidify its leadership and better serve its viewers with top of the hour news and in-depth analysis of issues.
At the same time, the 24/7 news channel will also unveil its new look, with its signature rhombus logo now featuring refreshed colors—a change that highlights ANC’s expertise in presenting stories with context amid an ever growing deluge of media information.
“What viewers will see is a newer and stronger ANC with a more robust and relevant lineup of programs covering politics, business, economy, lifestyle, and entertainment,” said Ging Reyes, SVP and head of the Integrated News and Current Affairs of ABS-CBN Corp., and the managing director of ANC. “And these shows will be more visually attractive as well—better form and better substance.”
ANC’s design overhaul will include the broadcast design of all its programs, which will prominently carry its red-and-blue scheme to show a cleaner, unified look that represents the holistic news experience ANC offers.
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