Aston Martin reveals DB11 badge

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Aston Martin has confirmed a forthcoming release of an all-new sports car, the DB11.

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The new model – to be unveiled during 2016 – will sit at the heart of the luxury British brand’s range and represents the first major product of the company’s bold Second Century Plan.

While all technical and design details will be announced in due course, the confirmation of the name – which follows in the footsteps of other iconic Aston Martin sports cars such as the DB5 and DB9 – signals the start of an exciting period of dynamic product development by the company.

“Today I am proud and pleased to confirm that the DB11 nameplate will sit on our next new car,” said Dr. Andy Palmer, chief executive officer of Aston Martin.

“Not only is it a sign of our intention to continue the long line of iconic sports cars that bear the ‘DB’ moniker – the very bloodline of our brand – but it also shows the world our ambitious plan in action,” he said.

“The coming years will see Aston Martin transform not only its entire range of models but also its scale and global presence, and the new DB11 will be central to that success,” Palmer added.

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