Basu, Kustas: New era, new tools

SPEAKERS from Bloomberg, Shantanu Basu and Pamela Kustas, shared new functions in the financial software and media company that would help investors analyze data coming from all over the internet, since their effect on the financial markets has been growing. Some of the most interesting functions Basu shared was the “Fact Check,” where they are able to distinguish real from fake news. This is very timely since the recent election season has brought out news and articles that sometimes are not accurate.

Basu and Kustas also showed new tools on big data analytics that would help investors filter information coming from the social media. These tools are also very apt since, in this age of technological advancement, a lot of insights could be obtained from nontraditional sources such as the social media.