Big Chill adopts PLDT SME Nation’s Cloud technology

Technology played a significant role in refining our way of doing business, according to Daniel Francisco, the person behind the sudden expansion of Big Chill, one of the country’s fastest-growing beverage chains.

In 2011, the 18-year-old company and its 39 stores were acquired by food producer and trader AgriNurture, Inc., where Francisco is Vice President for Business Development and Strategic Initiatives. The new management was surprised with the manual process used in its store operations, with less than one-fourth of its stores equipped with a point-of-sale system (POS).