Branding only solution left to address Asean integration

Protectionism is out of fashion. The Asean integration is real and unless you are ready you will soon find yourself out of business. The barriers of entry into our markets will be lowered and, simply put, you will now have to compete with our neighbors. Are you ready?

Branding is the only strategy left to address the Asean Integration any which way you look at it, and unless you are already branding, it may already be too late. Toll manufacturing in the Asean countries may no longer prove prudent with their brands entering our markets. What to do?