Capitalism at work is super branding at best

While it is true the “ideal capitalism” requires an equal playing field, it is not necessarily true, that is the case. There is regulation where government intervenes—to see to it there is that level playing field yet sadly enough, this is not necessarily the case for many countries. There are dubious characters within the marketplace such that foul play becomes the reality. We call this piracy, smuggling, influence-peddling, tax-evasion, bribery and so forth. These practices dampen the open markets and make it difficult for branding to succeed.

There are also cases where poor policies are set in place to retard branding; be it for bad banking practices, false advertising, industrial theft, ineffective police work, and even political overtones to favor industries. Attention toward legislation can correct these barriers; however, to many, these are left unattended. As businessmen and as proprietors, we require an equal playing field. Case in point . . . China, need we say more?