• CDC Holdings holds fort despite stiff competition


    Although the country’s real estate industry is dominated by giant companies belonging to conglomerates, a player not known to be among the titans continues to strive even in the markets served by the major players.

    “Every project that we build and manage reflects our lifelong commitment—to enrich our customers’ home ownership and experience,” said Elsie Chua, CDC Holdings president and chief executive officer.

    CDC Holdings Inc. has stood its ground with its own track record of success and pioneering concepts, which is a product of its experienced and highly qualified management team, and a keen understanding and interest of the local market.

    But while the company has gone a long way since its establishment in 1986 or 27 years ago, CDC Holdings’ core value remains the same: passion for innovation and excellence.

    As a result, it has grown into a reputable real estate empire that has built and managed condominium towers, hotels, serviced apartments and subdivisions in Metro Manila’s prime commercial business districts.

    More importantly, it has a worldwide network of sales offices and agencies, with a presence in 18 countries.

    CDC Holdings has four core businesses: property development, real estate sales and marketing, property management services, and hotel and serviced-residence management.

    As the company’s bread and butter, property development continues to be an integral part of CDC Holdings.

    “Aimed to exceed expectations, we meticulously ensure that our projects bear the company’s trademark high quality and value for money,” Chua said.

    Rosalie C. Periabras


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