CEBU Pacific Air has asked the Civil Aeronautics Board (CAB) to reallocate to the airline the unused 1,260 seat entitlements on the Clark to Hong Kong route and vice versa.
In an application with the CAB, the Gokongwei-led low-cost carrier asked the CAB for an additional 1,260 weekly seats on the Clark-Hong Kong route from the pool of unutilized seats entitlements previously allocated to other airlines under Route 2c of the existing RP-Hong Kong Air Services Agreement and its corresponding Confidential Memorandum of Understanding (CMOU) between the Governments of the Philippines and Hong Kong (SAR).
Cebu Pacific pioneered the “low fare, great value” strategy in the local aviation industry by providing scheduled air travel services targeted to passengers who are willing to forego extras for fares that are typically lower than those offered by traditional full-service airlines.
The airline said the core element of the low-cost carrier strategy is to offer affordable air services to passengers. It said this can be achieved by having high-load, high-frequency flights, high aircraft utilization, a young and simple fleet composition, and low distribution costs.
Cebu Pacific operates an extensive route network serving 59 domestic routes and 36 international routes with a total of 2,403 scheduled weekly flights.
It operates from six hubs, including the Ninoy Aquino International Airport (NAIA) Terminal 3 located in Pasay City, Metro Manila; Mactan-Cebu International Airport located in Lapu-Lapu City in Metro Cebu; Diosdado Macapagal International Airport (DMIA) located in Clark, Pampanga; Davao International Airport located in Davao City; Iloilo International Airport located in Iloilo City, regional center of the Western Visayas region; and Kalibo International Airport in Kalibo, Aklan.
Cebu Pacific operates a fleet of 52 aircraft comprised of 10 Airbus A319s, 30 Airbus A320s, four Airbus A330s and eight ATR 72-500s. ROSALIE C. PERIABRAS