CEBU CITY: For ‘igniting a different kind of people power’, the Visayan Electric Company (Veco) was awarded a bronze Stevie Award in the communications category in Shanghai, China.
“For Veco, we feel proud that the concerted efforts of all the stakeholders in our franchise area is being recognized. Really, this is people power,” VECO Reputation Enhancement Department Head Theresa Sederiosa expressed.
Veco, which is the second largest electric utility in the country, was awarded bronze in the Communications/PR —Campaign Investor Relations category. There were more than 400 nominations from organizations across the Asia-Pacific region.
The Stevie Award is widely considered to be the world’s premier business award.
The power utility company was recognized for its advocacy campaign called, “Cebu Unplugged,” which was launched last June 2013. Through the program the company teaches and encourages consumers to practice power conservation and electrical safety.
“We are actually advocating something on which the company will stand to lose,” Sederiosa said.
She added that the company has encouraged at least 24 business establishments to join the Interruptible Load Program (ILP), who are stakeholders of Cebu Unplugged. Veco has also sent its safety engineers and other experts to teach around 1,650 elementary and high school students in both private and public schools.
The ILP is a program approved by the Energy Regulatory Commission (ERC) after the energy crisis in Cebu in 2009. This program helps mitigate the energy supply deficiency in the Philippines by having business establishments use their own generating facilities during instances of power supply deficit, such as the forecasted power shortage in the summer of 2015, until new capacities become available on the grid.
Sederiosa has noted that given elements like industrial and population growth, the calculated peak demand of energy for this year’s summer was not reached. This would most probably mean that energy was indeed conserved.
“In the Visayas grid, the demand for power is almost equal to supply. That is the power situation here,” Sederiosa explains.
Cebu lost one-third of its power supply after Typhoon Yolanda hit because the power plants in Leyte were damaged.
Veco serves an estimated population of 1.73 million in the cities of Cebu, Mandaue, Talisay, Naga and four municipalities of the greater part of Metro Cebu – Liloan, Consolacion, Minglanilla and San Fernando.