Celebrities welcome Hooq in PH

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The local entertainment industry recently celebrated the arrival of Hooq, Asia’s video-on-demand service, to Philippine shores in a star-studded event held at The Green Sun in Makati City.

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A start-up joint venture between Singtel, Sony Pictures Television, and Warner Bros. Entertainment, Hooq was launched in the Philippines in partnership with Globe Telecom to give Filipinos access to top Hollywood and Filipino movie and TV content across multiple devices.

This includes a selection of over 10,000 movies and television episodes from Sony and Warner Bros., as well as from the country’s top studios such as ABS-CBN, GMA, Regal Entertainment, and Viva Communications.

The Galactic-inspired event dubbed “Wonderworld,” which was hosted by TV personality Nikki Gil, was attended by numerous celebrities and personalities. Among those who walked down the event’s famed blue carpet included Kris Bernal, Yassi Pressman, Albie Casiño,Martin del Rosario, Benjamin Alves, Anthony Semerad, David Semerad, Edu Manzano, Pinky Amador, Ariella Arida, and Robi Domingo.

To signify the big partnerships, industry giants such as Vic and Vincent del Rosario of Viva Communications, Roselle Monteverde of Regal Films, Judd Gallares of GMA, and Evelyn Raymundo of ABS-CBN raised their glasses alongside Globe President and CEO Ernest Cu, Globe Senior Advisor for Consumer Business Dan Horan, Hooq CEO Peter Bithos, Sony Pictures Executive Vice President for Networks George Chung-Chi Chien, and Warner Bros. Digital Distribution Vice President for Business Strategy Anuraj Shavantha Goonetillek.

“The Philippines is a natural first market for us. Filipinos’ dual love of local and Hollywood content combined with their digital savviness makes the Philippines a perfect place for us to start,” announced Bithos.

“Our partnership with Globe Telecom, the leader in digital partnerships in the Philippines, helps us bring Philippine customers a premium video service and new form of entertainment that combines the best of Hollywood, Asian and Philippine video content across all devices,” he added.

Customers can watch Hollywood movies like Harry Potter, Spider-Man and Inception, while enjoying popular TV series like Gossip Girl, Friends and Smallville on Hooq. They can also watch local high-grossing films such as Metro Manila, A Secret Affair, Shake Rattle and Roll and Ang Tanging Ina, as well as classics including Dyesebel, Bagets and Bituing Walang Ningning. Highly-rated TV shows like My Husband’s Lover, Mulawin, Tayong Dalawa and Mara Clara will also be available.

Hooq will soon be available to Globe customers on a plan-based service for P199 per month. It will also be offered as a bundled service with the telco’s GoSURF and Tattoo broadband plans.

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