Energizer is set to launch its first open run on June 27 where over 3,000 runners are expected to light up the streets of Filinvest City in Alabang. This is part of Energizer’s ongoing commitment to share positivenergy with the children of Bantay Bata 163.
According to Claire Guevarra, senior brand manager of Energizer, the company’s partnership with Bantay Bata 163 allowed them to further their thrust in giving back to the community.
“It is important to put self-improvement as your daily goal in life, but stretching your arms to further help others is one of the best indicators that we have lived fully. With our partnership with Bantay Bata 163, we were able to realize this, and we will continue to engage ourselves in a partnership that nurtures both the brand and the beneficiaries it embraces,” Guevarra shared.
As an open run, the participants are encouraged to keep going and run as far as they can within the two hours given time. For every 3-km loop that the runners will run, P100 will be donated to Bantay Bata 163 as part of its operation and medical treatment funds. With the expected runners, the Energizer Night Race Manila 2015 aims to raise P1,000,000 with the help of the participants who will run within the given time.
According to Vincent Lizo, Energizer Philippines’ business director, the first open run bears truth that no competition is needed if we want to help improve the lives of children.
“For its part, Energizer, as a company, will recognize every runner of this event as a winner since no medal nor any form of special recognitions are needed to fulfill our responsibilities to the community,” Lizo said.
Meanwhile, MJ Tiquia, Energizer brand activations manager, shared that the company will offer a different running experience to its loyal participants. This year’s race kit is priced at P700 covering any distance, which includes a race singlet, race bib, Energizer headlight, Energizer cap, and Schick Xtreme 3 Razor. It will also provide access to pre and post race activities, which will feature different bands to provide fun and entertainment.
“The runners’ time will be monitored through the radio frequency identification (RFID), which tracks every 3-km loop a runner makes. Kilometer markers in the race route are available to serve as the runners’ references,” Tiquia said. “For this event, runners will have to run as many loops as they can to keep on going for ‘positivenergy.’”
A battery meter will light up every time a runner finishes a 3-km run. This battery meter will compile all the 3-km runs every particpant makes until it reaches a one million target. This will be put on view through an LED-display onstage, and in the start and finish arc.
“We would like this year’s night race to be the participants’ source of fulfillment since they are able to radiate positivenergy to the people involved. Truly, this will not only be a venue of fun and excitement, but more importantly, a source of hope for the children of Bantay Bata 163,” Tiquia ended.
Registration includes both online and through official registration sites Reebok Filinvest, Trinoma and Megamall, RUNNR BGC and Royal Sporting House Glorietta. Online registration and details of event are through Energizer’s official website at www.energizer.com.ph, www.Facebook.com/EnergizerPH, and race partner www.pepsquadevents.com.