ZAMBOANGA CITY: A week-long market sale dubbed as “Grandioso Venta del Mercado” is expected to draw a huge crowd here as the city celebrates its 79th Charter Day. The event, which will run from February 19 to 26, would be held at the historic Plaza Pershing in downtown Zamboanga. Angelique Go, head of the Zamboanga City Investment Promotion Division, said the Grandioso Venta del Mercado, which literally means Grand Market Sale, is primarily aimed at encouraging the 98 Zamboangan villages to showcase their products during the celebrations and in the international event dubbed “City of Charm” in September this year. She added that the event will transform the historic Plaza Pershing into a market place by day and a dining and drinking place by night. The city, she added, has also scheduled musical entertainment by local artists, film viewings and the search for the Local Achievers Award, which is among the highlights on Feb. 26. Shiela Covarrubias, a spokeswoman for the local government, said the Achievers’ Award aims to confer honor and prestige to Zamboangueños who have attained exceptional achievements and victories in sports, culture and arts, public service, city government service, community service, investment promotion and tourism-oriented establishment. The highest award that will be given in the event is the Orgullo de Zamboanga Primiar.