DC Shoes holds 1st Asean design competition

Apart from constantly impressing the action sports community and beyond with its innovative and tastefully crafted footwear and other lifestyle goods, DC Shoes walks the talk of its “Defy Convention” battle cry. It maintains a tight knit bond with its following through global events and engaging campaigns that not only seek to entertain fans but also to allow them to participate and express themselves.

This time around, DC Shoes definitely shook things up as it rolled out a region-wide competition that tapped the unique and creative perspective of its fans. The “DC Shoes South East Asia Trase Yours Design” competition called out to all artists, creators, and designers from each participating country including Indonesia, Singapore, Malaysia, Thailand, and the Philippines to submit their original custom design for the new DC Trase shoes, which features a vulcanized low profile silhouette and clean upper design—making it perfect for applying almost any artwork.