Omotenashi can be seen in every aspect of Lexus’ business. If one puts a high regard on discretion, Lexus has private rooms—with its own driveway—where one can seal the deal and drive away with his or her brand-new purchase. Old and new clients can drop by anytime, dine or even hold business meetings at function rooms where bartenders cheerfully serve unlimited biscuits and refreshing drinks. The service areas also have a separate entrance for privacy, with a waiting lounge for the driver’s comfort.
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