VARIOUS products of local micro, small and medium enterprises (MSMEs) are on show at the Sikat Pinoy National Trade Fair (NTF) from December 7 to 11 at the Megatrade Halls 1-3, SM Megamall, Mandaluyong City under the auspices of the Department of Trade and Industry.
The DTI, through its Bureau of Domestic Trade Promotion (BDTP) and with the support of its regional and provincial offices, launched the five-day National Trade Fair on Wednesday to assist MSMEs in marketing and promoting their products.
“The National Trade Fair aims to provide avenues for our local MSMEs to showcase their world-class products to our domestic markets, especially to buyers and consumers in the National Capital Region,” said BDTP Director Rhodora Leaño.
The fair features a wide array of products carefully selected from various regions and provinces of the Philippines. These include processed food, wearables, home furnishings, furniture, and health and wellness products.
Some notable displays are the Yakan handwoven products from Zamboanga City, pure honey from Bukidnon, VCO soap from Compostela Valley and fruit wines from Agusan del Norte.
Besides the buying public, members of various trade associations and retail and wholesale institutional buyers seeking subcontractors and suppliers of intermediate and finished products are expected to attend and visit the said trade fair.
DTI hopes to attract more visitors and buyers for this year’s NTF as the fair coincides with the upcoming Christmas and holiday shopping season.
The Philippine Statistics Agency said that as of 2014, there are about 946,988 established MSMEs which account for 99.6 percent of the total businesses in the country, and they employ 63 percent of the total labor force.
Sikat Pinoy National Trade Fair is conducted annually by the DTI-BDTP as a means of promoting Philippine products in the local market.