EMOTORS Inc. (EMI) announced it recently launched its ZUM electric tricycle and opened a dealership in Iloilo City.

“This marks another milestone in our goal to serve the needs of Filipinos for an affordable, low cost, low maintenance, innovative and easy-to-use vehicle, one that helps increase people’s income while at the same time cleaning the air,” EMI Chief Executive Officer Elizabeth Lee said.

Leading in opening ZUM’s new dealership were Senate President Franklin Drilon, Mayor Jed Mabilog of Iloilo City, ZUM Iloilo President Alan Sy and Lee.

EMI said it is a social enterprise that aims to make a positive impact on poverty alleviation through livelihood creation, job creation and employment, and climate change mitigation. It added it also seeks to solve low income, high costs and high pollution.

The company noted that Iloilo City has taken a strong environmental stance by taking care of the environment and by lowering its carbon footprint through the use of clean, green modes of transport, among others.

“This further expands and complements our objective of greening Iloilo City with the use of clean, green, electric vehicles. We need to help mitigate the adverse effects of climate change and be the model for environmental tourism,” said Mabilog.

EMI said it is the Philippines’ first and only 100-percent Filipino-owned manufacturer and assembler of three-wheeled zero-emission electric vehicles to be registered with the government’s Motor Vehicle Development Program.


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