Fashion philosophy that begins with the hair

0
Glamour120130829

Big and bouncy
The glamour collection imbibed a Hollywood glam with Ramos using Tony & Guy’s Serum Drops to achieve big bouncy curls. With her cue in place, Quiñones picked a simple yet sophisticated nude dress with a pleated skirt, accessorizing with an exquisite necklace. The look is perfect for parties where women are allowed—and should—glitter!

TO look her best, a woman wears the perfect outfit, picks matching pair of shoes, and accessorizes with the right bag and bling. However, she often forgets or ignores a very important fashion statement that either makes or breaks her overall style: her hair.

This is where Tony & Guy steps in.

For 50 years, the famed British salon chain, which set up shop in Manila back in 2003, has been at the forefront of innovating hair styles and products to teach women how to make their “hair and wardrobe meet.” By imbibing and imparting such a philosophy, the chain is able to encourage women to express their individuality, from head to toe.

Classic20130829

Straight and sleek
For the classic look, Ramos opted for long, straight hair, made very sleek using the Shine Gloss Serum. Quiñones followed up with an all-black ensemble comprised of a long-sleeved leather top with a high-waist peplum; a fitted skirt with a golden zipper slit opened two-thirds up the right thigh; and finally, a pair of black, strappy stilettos.

But how can one do this on a daily basis sans salon trips? On August 13, Unilever Philippines provided the answer by distributing Tony & Guy’s complete hair product range to beauty shelves across the country.


Casual20130829

Golden waves
The Sea Salt Texturising Spray is the product to have for the casual look. “Basically, this product gives you that look when you go to the beach, soak in the water, and let your hair dry naturally,” Cu explained Ramos worked his magic on a head of blonde hair with natural-looking waves, while Quiñones went for a Bohemian style via a loose golden tank top dress, a red-green checkered scarf, and trendy knee-length gladiator heels. Accessories completed the look with a big pair of sunglasses and a velvet hat.

Launched at The Peninsula Manila’s Salon de Ning, the “Hair Meet Wardrobe” fashion philosophy took center stage through a hairstyling demo by sought-after hairdresser Lourd Ramos and stylist Pam Quiñones.

“Tony & Guy’s philosophy of ‘Hair Meet Wardrobe’ is very interesting because women usually think of clothes, accessories or shoes first, but the message they’re putting across is that fashion starts from the hair down because hair is an essential part of an outfit,” Cristina Cu, senior assistant brand manager of Tony & Guy Philippines told The Manila Times.

To show exactly what they mean, Tony & Guy’s latest Classic, Casual, Glamour and Creative collections were unveiled to suit different styles and personalities.

“These four style collections are really the four timeless pillars of Tony & Guy. They are styles we will always see no matter what the trend may be,” Cu added.

Creative20130829

Mohawk moves
The creative look was expressed via a trendy Mohawk, which Ramos achieved using the Texturising Glue for the lady’s long spikes. Quiñones piled on the layers starting with a black tube dress and a red jacket topped with gladiator pads.

The looks were achieved with Ramos and Quiñones working together. Using the brand’s product range, Ramos pre-styled the models’ hair, with Quiñones finishing up with corresponding outfits.

Share.
.
Loading...

Please follow our commenting guidelines.

Comments are closed.