BRAND Finance, a brand valuation consultancy firm, announced it released an annual study where the world’s biggest brands were evaluated to determine which among them are the most powerful and most valuable.

The company said Ferrari emerged as the world’s most powerful brand as the legendary Italian carmaker scored highly on a wide variety of measures; from desirability, loyalty and consumer sentiment to visual identity, online presence and employee satisfaction.

Premium + Digital Edition

Ad-free access


P 80 per month
(billed annually at P 960)
  • Unlimited ad-free access to website articles
  • Limited offer: Subscribe today and get digital edition access for free (accessible with up to 3 devices)

TRY FREE FOR 14 DAYS
See details
See details