F&F’s new flagship store

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F&F’s new collection for women carries light and neutral-hued pieces

F&F’s new collection for women carries light and neutral-hued pieces

British fashion brand F&F takes one big stylish retail step with the launch of its flagship store in Glorietta 3. Under the SSI Group, the international fashion label has rapidly expanded in the course of a year, making this the ninth F&F branch in the Philippines.

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Present at the special occasion were president of the SSI Group Anton Huang, assistant marketing manager for F&F International Franchise, Alvina Wong, and head of marketing for F&F Global, James Marshall.

In line with the celebration, a fashion show featuring the latest Spring/Summer collection with a Desert Safari theme was held.

Utilitarian styles and a laid back appeal takes over the general feel across the collections for Women, Mens, and Kidswear.

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