The Fiat brand displayed two special custom-designed vehicles at the 2015 Los Angeles Auto Show. Fiat Chrysler Autumobiles’ collaborated with Lucasfilm and displayed a custom-painted Fiat 500e stormtrooper at the show as part of an expansive, historic promotional campaign in support of “Star Wars: The Force Awakens.”
The exterior livery of the Fiat 500e stormtrooper is inspired by the armor of the First Order Legion, with a two-tone black and white custom painting of the car body. The windshield and the side windows are wrapped to bring out the immediately recognizable visor and helmet of the First Order stormtrooper. Inside, everything is in black and white, too, with total custom front and rear seats upholstered in leather and Alcantara. The dashboard is painted in white and it is enriched by the “Star Wars” logo on it. All the details are painted in white/black lacquer, and a First Order insignia can be found on the two-tone leather-wrapped steering wheel. Much like the stormtrooper armor itself, the Fiat 500e brings together modern technology and functionality, but with an added classic Italian design, making it the perfect vehicle to take on the galaxy in style. The Fiat 500e stormtrooper was created by Garage Italia Customs.
Recently, in honor of “Force Friday,” Mattel’s Hot Wheels offered Uber riders in New York City the once-in-a-lifetime chance to catch a free ride in a Dodge Charger uniquely modeled after a “Star Wars: The Force Awakens” stormtrooper.