ZURICH: Chinese smartphone maker Vivo has signed on to sponsor the 2018 and 2022 World Cups, FIFA said Wednesday (Thursday in Manila), adding to a string of deals between Chinese firms and football’s governing body.FIFA has suffered financial hits in the wake of damaging corruption scandals, sparking concern that its tarnished brand would struggle to attract new partners.
But the organization has assured that its showcase tournament would continue to be a huge moneymaker.
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