• Filinvest’s The Signature targets Chinese market


    GOTIANUN-LED property developer Filinvest Land Inc. (FLI) is targeting the Chinese market with its latest upscale condominium development in Quezon City called The Signature.

    The three-tower upscale development will have 15 floors each and is located along Andres Bonifacio Avenue, a community that is known as the Quezon City Chinatown.

    “Built by the Filinvest Premier brand, The Signature is designed to bring together a lasting Filipino-Chinese legacy of old traditions with the new, for generations to come” said Josephine Gotianun- Yap, president and CEO of FLI.

    The developer incorporated feng shui elements in the design of the project to allow and generate positive energy to flow within the one-hectare development to bring prosperity to its residents.

    A highlight of the project is The Signature Lake, a resort-style pool with Olympic-size lap and wading pools surrounded by sundecks, courtyard pathways and a Tai Chi garden.

    On offer are 348 units, ranging from two- and three-bedroom units measuring 87 square meters and 125 square meters.

    Steve Chien, Filinvest senior vice president and Metro Manila cluster head, said they decided to locate the project on Andres Bonifacio Avenue, which is near the Balintawak area, since it will be near the connector road project that will link the North and South Manila Expressway, which will be completed in a few years.

    He also added that properties in the area are still low-priced compared to other areas such as Ortigas and Makati, which are now expensive.

    “Relatively speaking compared to other areas, the property value here is still relatively low. It’s a good opportunity to buy, before it appreciates,” said Chien.

    The project was launched only this January and the target date of completion is the first quarter of 2019. Chien said they are aim to turn over the units of the first tower by 2017.

    The Signature is part of FLI’s Chinese market niche along with other projects like Fortune Hills in San Juan, which is aimed at buyers who want to locate within the Chinese school area.

    “We wanted to leave a lasting mark to the Filipino-Chinese communities in Manila so we carefully master planned this project and collaborated with experts such as Paris International Star awardee for Quality and Leadership Asya Design, globally-recognized interior designer Arlen de Guzman, and finally, the world-renowned landscape designer, technical and master-planner AECOM Singapore, for the coming generations to appreciate,” Chien said.


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