New training camp project brings the champ’s fitness routine to the public
AS a boxing champion, politician, and now basketball coach, one can easily say that Emmanuel “Manny” Pacquiao has boundless energy and an immeasurable zest for life.
From an aspiring athlete growing up in the remote town of General Santos City, Pacquiao has worked his way into becoming the first and only eight-division world-boxing champion. He has 10 world titles in four different weight classes, and is listed as Forbes’ 14th highest paid athlete in the world as of 2013. In between all these, he secured a seat in the House of Representatives as Saranggani Province’s lone district, and is now at the cusp of a whole new career on the hard court.
Juggling his time between his role as an athlete and as politician, it is only fitting for Pacquiao to be named the newest “Do More” ambassador of deodorant brand Rexona.
“To ‘Do More’ is to live a more active lifestyle, which is something that as you can see I really do. Aside from boxing I am a congressman, PBA coach and player, and have recently invested in the One Fighting Championship. It’s about pursuing your passion, really,” the multi-faceted athlete said during the Rexona Training Camp launch on August 12 in Makati City.
As a “Do More” ambassador, Pacquiao led the launch of the Training Camp—a fitness campaign which hopes to cultivate a new generation of “doers” who vicariously live an active lifestyle.
Taken from the rigorous training of the famed boxer, the deodorant brand partnered with over 50 fitness and mixed martial arts (MMA) gyms all over the metro to provide the public a free workout session that would propagate Paquiao’s daily routine.
“By simply logging on to our Facebook account, interested individuals can choose an outlet and schedule that is available. When they go to the fitness center of their choice, they will have trainers who will assist on workout routines that best fit the individual,” said brand manager Mar Corazo.
From now until the end of the year, the Training Camp registration will be available online to help people “push their limit and make health and fitness a regular habit.”
“The access [to training]is one of the issues most people have as to why they don’t have a fitness routine. With the Training Camp, we are giving people free access to gyms and MMA classes,” Corazo said.
“And what better way to inspire people to ‘Do More’ than by having the no. 1 boxer in the country as a role model in pushing their limit and being more active,” he added.
At the Training Camp launch, fitness experts and celebrity trainers were invited to share their own advice on different workout routines. Each one lasts for five minutes and is said to be similar to what the boxing champion does during his training for fights.
Present were fitness coaches from Focus Athletics, 360 Fitness, MMA experts from Ultimate Fitness, Elorde Boxing Gym, as well as football stars Phil and James Younghusband, and running coach Rio dela Cruz.
Coach Paolo of Focus Athletics focused on core training since this is vital for boxers like Pacquiao who need strength and agility. “We help people get fitter through proper evaluation, integration and focus. It is important to assess the ability of each individual and from there we focus on training goals through the integration of different workouts,” he explained.
Coach Dexter from 360 Fitness, for his part, swears by the “work hard, and work smart” philosophy. Focusing on cardiovascular strength through the “push, pull and squat” workout, he has seen individuals take on fitness routines with the proper progression and strength building without injury.
As for MMA training, which Pacquiao incorporates in his routine, Coach Erwin highlights not just the physical benefits but also the system’s ability to instill “respect, passion, perseverance and discipline” in an individual.
Running coach Rio dela Cruz, who focused on warm-up and cool-down routines, shared that his do “Do More” philosophy includes inspiring and educating individuals on fitness.
“I run to be fit. I organize different marathons to share my passion, and I coach to share my knowledge. Basically, I chase my dreams to inspire other people,” dela Cruz said.
After the 21-minute workout de-monstration led by the fitness coaches and celebrity athletes, participants got a taste of the “Manny Pacquiao workout.”
“In preparing for a fight, the opponent may vary but my training routine remains the same. I spend hours in the gym, running, sparring and improving in anyway that I can,” he said.
And with this, the People’s Champ hopes to continue inspiring people to push their limits just as he does in the many facets of his life.