THE Department of Trade and Industry (DTI) will be holding a food fair that will feature local food producers in line with its initiative to promote the country’s food and beverage sector.
The Sikat Pinoy National Food Fair, with the theme “Piling-Piling Pagkaing Pilipino,” aims to further assist micro, small and medium enterprises (MSMEs) in developing and forging sustainable business relationships with trade producers in promoting and marketing their local produce.
According to the DTI, more than 120,000 of the 940,886 MSMEs in the Philippines were in the accommodation and food services sectors as of 2012.
It noted that global demand for the said sector is rapidly increasing, which could translate into more employment opportunities and active participation of local industries.
Undersecretary Nora Terrado of the DTI’s Industry Promotion Group said the Philippines’ food and beverage sector shows huge potential to meet global market demand.
“We hope that food entrepreneurs in the country will exploit every opportunity given to them to further develop their business ventures both in the domestic and global market,” Terrado said.
The DTI’s Bureau of Domestic Trade Promotion (BDTP) is organizing the event and expects over 150 exhibitors to participate. The event will highlight local Filipino food products such as meat, fish and marine; processed fruits and vegetables; wines and beverages; baked products; and health and wellness products that are compliant with the Food and Drug Administration (FDA) standards.
The Sikat Pinoy National Food Fair will be held from March 16 to 20 at the Megatrade Halls 1 to 3 at the SM Megamall in Mandaluyong City.