Ford PH sales up 61% in H1


FORD Philippines, the local arm of US auto giant Ford Motor Company, reported 61 percent growth in first-half sales to 16,769 units. This, Ford said, was the all-time high in terms of first-half sales performance.

The company also logged its best June sales with 50 percent surge to 2,808 units compared with the same month last year.

Demand was notably strong for its Ranger pickup truck as well as for the Everest and EcoSport SUV models.

“Consumer confidence and discretionary spending continue to be fairly strong, and our full lineup of Ford vehicles is helping attract a wide range of Filipino customers to our showrooms across the country,” Ford Philippines managing director Lance Mosley said.

Ford’s all-new Everest mid-sized SUV was Ford’s best selling model unit domestically in June, delivering retail sales of 1,054 units. It also took up bulk of first half sales with 6,961 units sold.

The EcoSport compact SUV recorded its all-time high June sales with an 11 percent increase to 852 units from a year ago. EcoSport first-half sales also rose by 6 percent to 4,367 units.

The Ranger pickup truck, on the other hand, saw first-half sales reach 3,972 units, including 629 units in June alone.

“The Ranger combines the handling and comfort of a passenger car with the ruggedness and dependability of a pickup truck, delivering a combination of features and performance that is unmatched in the market,” Mosley said.

For the premium Explorer SUV, Ford registered 5 percent increase in June sales to 87 units, while first-half sales went up 5 percent to 552 units.

Mustang also observed a solid performance in June with delivery of 37 units, pushing its year to date total up by 12 percent to 145 units.

The sporty Fiesta—equipped with the globally acclaimed 1.0L EcoBoost engine—recorded 75 units sold in June, pushing its year to dat e total to 464 units.


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