Mary Barra is the tip of the iceberg. The first woman to be chairman and chief executive officer of a global automaker, Barra is part of a generation of women leaders reshaping General Motors from the plant floor to the C-suite, jobs historically denied to them in the male-dominated auto industry.
It’s a far cry from the culture at the old GM, where many of today’s leaders began their careers with the automaker, says Maryann Keller, longtime student of GM and principal at analyst Maryann Keller & Associates.
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