Globe Telecom on Tuesday said it continues to dominate the country’s mobile postpaid segment as it reported an 11-percent increase in postpaid revenues in the first nine months to P22 billion against last year’s P20 billion.
The postpaid segment continued to provide solid contributions to overall mobile revenues, with postpaid accounting for 38 percent of total mobile revenues from January to September, the company said.
For the nine-month period, Globe mobile revenues reached P57.6 billion, 6 percent higher than last year’s P54.1 billion.
Postpaid base as of end-September has grown to 2.2 million, 9 percent higher than last year’s 2 million, Globe said.
Issa Cabreira, senior vice president for Consumer Mobile Marketing at Globe, expects the postpaid business to end the year on a high note with sustained growth in revenues and customer base, on the heels of the telco’s innovative offers for the newest iPhone 6 and iPhone 6 Plus.
Globe brought back its Reset program, which allows postpaid customers to renew or extend their existing account to get the iPhone 6 or iPhone 6 Plus.
This means that subscribers with live contracts can get a new device by paying a “reset fee.” The Reset program is available until December 31, 2014.
“With our long-standing partnership with Apple, we are poised to provide a complete digital experience to consumers: best-in-class postpaid plans, exclusive privileges and the biggest rewards, and an extensive suite of value-added services and apps,” Cabreira said.