After inking an agreement with the leading social media app to make internet.org available to its customers, Globe Telecom Inc. (Globe) on Thursday announced that it has extended its current Free Facebook (FB) offer until May 15.
Under the offer, the telco’s 46 million mobile customer base will be able to enjoy the full Facebook experience for longer.
Globe Senior Advisor for Consumer Business Group Daniel Horan said that the telco’s Free Facebook offer has propelled mobile data customer growth of 120 percent, increasing mobile internet users by six million Filipinos.
“Our partnership with Facebook and the learnings from our successful ‘free FB’ campaigns have helped drive heightened awareness and interest about the Globe-Internet.org proposition,” Horan said in a statement.
“As such, this key partnership has led us to become the leader in creating a digital lifestyle for Filipinos, as evidenced by our 64 percent revenue market share in the Filipinos mobile data market,” he added.
Horan further noted that these achievements have even done so much as to put Globe in position as the “preferred mobile brand in the Philippines.”
Globe, meanwhile, is set to launch Internet.org, Facebook founder Mark Zuckerberg’s worldwide initiative on driving internet usage.
The upcoming Globe-Internet.org partnership will serve as the company’s impetus to launch new offers and make mobile internet more accessible for Globe customers without unexpected charges.
“The forthcoming landmark collaboration of Globe with internet.org will further encourage first time Filipinos Internet users to discover the power of the Web,” Horan said.
“This is indicative of our paramount role in leading them into the worldwide movement online through their Globe-powered digital lifestyle,” he added.