Globe urges 45-M subscribers to support mobile recycling program

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GLOBE Telecom expects its millions of subscribers nationwide to support its mobile recycling program dubbed as “Project 1 Phone.”

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In a statement, Yoly Crisanto, senior vice president, Globe Corp. Communications, said “Obsolete and discarded electronic and electrical devices which we call e-waste often end up in landfills and incinerators, causing toxic materials to be released into the air and seep into the ground and waterways.”

The Ayala-led firm recently launched a mobile recycling program in the country to create awareness on proper electronic waste (e-waste) disposal and help counter its harmful effects on health and the environment.

Under Project 1 Phone, Globe will put up recycle bins in 21 Globe stores across the country. Globe is also encouraging schools, corporations, local government units and other private and non-government organizations to participate in the campaign by paying for recycle bins.

Globe said studies show that one single cadmium battery has the potential to pollute up to 600,000 liters of water if not disposed of properly.

According to a report by the United Nations Environment Program entitled “Recycling–from E Waste to Resources,” the amount of e-waste being produced globally could rise by as much as 500 percent over the next decade.

On the other hand, DoSomething.Org reported that about 20 million to 50 million metric tons of e-waste are disposed worldwide every year with only 12.5 percent being recycled.

Globe said responsible recycling is the most effective solution to the growing e-waste problem. Most electronic devices such as old phones yield precious metals such as gold, silver, copper and palladium as well as plastics which can be recovered for re-manufacture. Less energy is also used in recycling than mining virgin metals and producing virgin plastics.

Interested parties who want to participate in the recycling campaign may e-mail Globe at bridgecom@globe.com.ph.

Project 1 Phone is the company’s second nationwide mobile recycling campaign after the iRecover, iRecycle Program conducted in 2011.

“Globe is helping to address the [e-waste problem] through Project 1 Phone which espouses correct disposal of e-waste–in this case mobile phones, tablets, chargers and batteries to prevent health problems and reduce greenhouse gas emissions,” Crisanto said.

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