From Eat Bulaga onwards, nationwide ratings show that GMA Network continues to dominate free TV’s afternoon programming, based on full January to September 2015 household data.
According TV ratings data supplier Nielsen TV Audience Measurement,
GMA’s “Afternoon Prime” block from 2:30 p.m. to 5 p.m. scored a 40.5 percent household share in National Urban Philippines, 9.4 points higher than its rival station’s 31.1 percent.
In Urban Luzon, which comprises 77 percent of all urban television households nationwide, the block made a definite win over its competition, recording 45.6 percent, which is 19.8 points higher than its rival station’s 25.8 percent.
Meanwhile, in GMA Network bailiwick in Mega Manila, which comprises 59-percent of all urban TV households, the station’s afternoon programming registered a commanding ratings performance of 47.7 percent against the other station’s 22.2 percent.
The network’s “Afternoon Prime” programming block begins with The Half Sisters, which stars Barbie Forteza and Thea Tolentino, along with a strong support cast in Jean Garcia, Jomari Yllana, Ryan Eigenmann together with Andre Paras, Ruru Madrid, Vaness del Moral, Mel Martinez, Buboy Villar, and veteran actors Gloria Romero and Eddie Garcia. The show is directed by Mark Reyes.
Following right after is Buena Familia, directed by Gil Tejada Jr., starring Kylie Padilla, Julie Anne San Jose, Julian Trono, and Mona Louise Rey as the children of Angelu de Leon and Bobby Andrews, as well as Sheryl Cruz and Dino Guevarra.
Finally, the controversial Destiny Rose wraps up the “Afternoon Prime” block, which has gained a strong following since premiering on September 17. The program is headlined by multi-talented actor Ken Chan, who essays the role of a young transsexual, along with respected actors Manilyn Reynes, Michael de Mesa, Jackielou Blanco, Katrina Halili, Sheena Halili, Jeric Gonzales, Joko Diaz, Irma Adlawan, JC Tiuseco, Ken Alfonsok, and Fabio Ide. The series is directed by Don Michael Perez.