GMA Network names new SVP for Entertainment


GMA Network announced the promotion and appointment of Lilybeth Rasonable as the network’s senior vice president (SVP) for its Entertainment Group.

Rasonable has been with the Company since 1998 and has served as program manager, assistant vice president and vice president for Drama for the Entertainment Group.

She was a key figure in the creation of some the network’s phenomenal hits such as Mulawin, Encantadia, Darna, Majika, Captain Barbell, Marimar, Dyesebel, Amaya, Munting Heredera, and My Husband’s Lover, among many others.

Her latest position prior to the appointment as SVP for Entertainment has seen her supervising the group’s various programming initiatives, most of which became top-raters in their respective timeslots. She will now continue to oversee the day-to-day operations of the entire Entertainment Group.

“Given her vast experience with the company and the entertainment industry, we trust that she can effectively lead the different departments under her supervision,” said GMA Network Chairman and Chief Executive Officer Atty. Felipe Gozon. “She has our full support as she enters this new chapter in her career.”

Rasonable holds a Broadcast Communication degree from the University of the Philippines Diliman.


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