Honda Foundation Inc. (HFI) in cooperation with Haribon Foundation, conducted its annual tree-planting activity in the Mount Banahaw-San Cristobal Protected Landscape in Rizal and Laguna late last year.
HFI is the Corporate Social Responsibility (CSR) arm of The Honda Group of Companies in the Philippines composed of Honda Philippines Inc., Honda Cars Philippines Inc. (HCPI), Honda Parts Manufacturing Corporation and Honda Trading Philippines Ecozone Corporation.
More than 200 volunteers from all Honda companies, dealers, Philippine Army members from the 59th infantry battalion-2nd infantry division, and media went up 733 meters above sea level on the rolling landscape of Banahaw. Five-thousand native trees were planted in support of Haribon’s Rainforest Organization and Advocates (ROAD) to 2020.
This advocacy plans to restore one million hectares of Philippine rainforests in 10 years. As of its sixth year, HFI has planted 18 hectares of land with 30,000 trees in areas within and around the provinces of Laguna and Quezon.
HCPI has long been at the forefront of the automobile industry’s efforts to improve the environment. This is evident with projects like the Blues Skies for Our Children Campaign that is a collaborative effort with the Department of Environment and Natural Resources (DENR), Climate Change Commission, Clean Air Initiative for Asian Cities, Philippine Business for the Environment, Department of Energy, Haribon, and Honda’s extensive list of corporate fleet partners.
Similar initiatives include projects that improve fuel efficiency and reduce vehicle emissions. The recent Euro4 certification for Honda vehicle models: Brio, Brio Amaze, Mobilio, CR-V, Civic, Jazz, HR-V, Accord, Odyssey and CR-Z, attests to the fact that Honda produces products that are safer for the environment and for its users. This move is in accordance with the DENR Administrative Order No. 2015-04.
It is a principle anchored to that of its founder Soichiro Honda. Honda knows the grave effects of climate change and will continuously seek to reduce greenhouse gas emissions throughout all its activities. From development to disposal, Honda’s environmental efforts go beyond CSR.