SASS ROGANDO SASOT

THE adage “speak softly, and carry a big stick” is popularly associated with Theodore Roosevelt’s foreign policy strategy. It means diplomacy must be backed by credible threats of force. However, credible threats of force are no longer enough to remain effective. In the current information-based world, it’s not sufficient to have the most powerful military, one must also have the “best story,” as US political scientist Joseph Nye puts it. And having the best story also means that one must not only speak softly, one must also tell a compelling tale.

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