In 2013, the Philippines advanced by five rungs in world tourism competitiveness ratings, according to the World Economic Forum (WEF). The 2013 Travel and Tourism Competitiveness Report reported the Philippines ranking 16th regionally and ranking 81st among 130 countries surveyed. The Philippines was also listed as the most improved country in the region, being the only Asean nation registering a significant improvement.

With the outlook for the Philippine travel and tourism industry remaining positive, other industries are also expected to benefit, from transportation to recreational and lodging facilities, cultural centers, and a wide constellation of community-based handicraft makers and local scenic attractions.

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