Gerry’s Grill is set to open another branch at Makansutra Glutton’s Bay at the Esplanade Waterfront in Singapore in November.
A popular food destination among locals and tourists, Makansutra brings together the best and most popular food vendors around Asia at very affordable prices.
“Aside from expansion, the opening of more branches in Singapore aims to promote Filipino cuisine in locales where many tourists go. It’s about time we go mainstream,” Gerry Apolinario, chief executive officer and president of Prime Pacific Grill Inc. said.
Like its local counterparts, Gerry’s Grill branches in Singapore offer Filipino bestsellers kare kare, grilled pusit, crispy pata and bulalo, among others.
“The Cuppage branch, which can accommodate at least 200 guests, is a favorite event destination for Pinoys in Singapore—birthdays, christening and even weddings. A huge 40 percent of our customers are locals and tourists,” Apolinario added.
The first Gerry’s Grill branch in Singapore opened at the Rasapura Masters foodcourt at the Marina Bay Sands in January 2011.
Its second branch is located at the Cuppage Road that was opened in February this year.
Gerry’s Grill is also set to open in Qatar, its first foray in the Middle East, in November. The opening of Esplanade and Qatar will bring Gerry’s Grill overseas branch total to six this year, Apolinario said.
He added that Gerry’s Grill has two branches in the United States, and is gearing for more expansion in the Philippines. Before the end of 2012, it is expected to open five more branches: Centrio, Cagayan de Oro; Robinson’s San Manuel, Palawan; Imus, Cavite; General Santos City and SM City Dasmariñas.
Gerry’s currently has a 52-branch network nationwide.
PPGI also expanded its food service business with a new dine-in concept dubbed as Kusina ng Gerry’s, a do-it-yourself/fast casual restaurant which opened its first branch at the third level of Lucky Chinatown Mall at Regina Regente Street, Binondo, Manila.
A second Kusina was recently opened at the Harbor Point in Subic, Zambales.
“Kusina will open at three more locations hopefully in time for Christmas—Imus, Cavite; Dagupan; and Cagayan de Oro,” Apolinario added.
Published : Thursday January 17, 2013 | Category : Top Business News | Hits:114
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