Convergys executive Marife Zamora was named Global Filipino Executive of the Year at the Asia CEO Awards ceremony on November 10. Zamora is a senior vice president at Convergys and the managing director of Asia Pacific, Europe, Middle East and Africa for the company’s Customer Management (CM) business.
As managing director, she is responsible for the company’s international customer management business, overseeing approximately 37,000 employees throughout contact centers in the United Kingdom, India and the Philippines.
Zamora holds the distinction of being one of the only Filipino executives in the business process outsourcing (BPO) industry whose responsibility extends beyond Asia.
In this global role, she is also responsible for delivering superior service to Convergys clients and their customers, with the goal of growing Convergys’ international business.
Presented by American Express, the Asia CEO Awards recognize outstanding leadership achievements by
individuals and organizations in the Philippines.
“I am honored by this recognition, which I share with the company’s employees and my management team whose dedication to providing outstanding customer service to our clients and their customers worldwide has been instrumental to the phenomenal growth of our BPO business in the Philippines,” said Zamora. “In just eight years, Convergys has become the largest BPO provider and private employer in the Philippines, and has helped make the Philippines a leader in the BPO industry.”
Under Zamora’s leadership and management, Convergys now operates 17 contact center facilities in the Philippines. Since establishing the company’s first site in the Philippines in 2003, Convergys has been honored many times for its customer service excellence, talented employees, expertise and leadership. In 2010, Convergys won the “BPO Company of the Year” award at the International ICT Awards, and also was inducted into the Philippine Economic Zone Authority Hall of Fame after winning both the Outstanding Employer and Outstanding Exporter awards three times in each category.
According to Convergys’ Senior Vice President of Global CM Operations Christine Timmins Barry, “Zamora’s contributions over the past eight years have been tremendous, and her influence extends past Asia and the Philippines. Many of the innovative strategies she and her leadership team introduced have been exported to the Convergys operations across the globe, and now reside in our Global Operating Model framework. She is an incredibly valued member of our global team, and the job growth in the Philippines speaks volumes to her talents and the trust our clients have in her.”
Judging criteria for this award includes the following: management achievement—the Filipino leader should have demonstrated specific situations or projects where his or her organization was led to a new level of growth, achievement or recognition; financial contribution—the Filipino leader’s achievements should have resulted in a major financial input to his or her organization; international recognition—the Filipino leader’s accomplishments should be internationally recognizable as important to his or her organization; pioneering achievements—the Filipino leader should have demonstrated products, services or techniques that are considered unique or innovative in its sector and of recognizable international importance; and, social commitment—the Filipino leader should have demonstrated a strong commitment to the development of the nation’s economic capability.
This year nine nominees among the best business leaders in the Philippines were considered for The Global Filipino Executive of the Year Award.
