IOC chief says reform or die


MONACO: The Olympic movement must bolster its credibility and transform its money-spinning Games before it is forced to change, IOC leader Thomas Bach warned Sunday ahead of votes on major reforms. The International Olympic Committee has signed $10 billion in television and sponsorship deals this year, but must confront looming challenges or “we will be hit by them very soon,” Bach told the opening of an IOC general meeting. The IOC Session will on Monday and Tuesday vote on 40 proposals to curtail the cost of the Olympic Games while adding more sports without increasing athlete numbers.



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