The economic boom being experienced in Northern Luzon has created a need for vehicles that can keep up with the region’s pace, and so Isuzu Philippines Corporation (IPC) has offered residents in the area the best mobility solutions through an informative and entertaining event. Held on July 20-24, 2016 at Isuzu Tuguegarao dealership was the Isuzu Truck Fest–Tuguegarao, which showcased to the local community IPC’s diverse range of reliable, durable and fuel-efficient truck models.
As a leading assembler and seller of commercial vehicles and trucks, IPC at the Isuzu Truck Fest–Tuguegarao presented a line-up of truck models that have been configured to serve varied applications, all of which capturing the show’s theme of “Trucks for Life.”
“Isuzu Philippines has always recognized Cagayan, particularly Tuguegarao, as one of the strongest markets for the Isuzu brand. The robust commercial activity in the area has allowed Isuzu vehicles to be a part of the region’s growth, and we in IPC are quite appreciative of this. As such, the Isuzu Truck Fest – Tuguegarao seeks to offer local consumers the best mobility solutions available in the domestic market,” said IPC president Hajime Koso.
Showcased at the event were eight of Isuzu’s most versatile and competent truck models. Headlining the range were the NHR Flexi Truck, an NKR that has been converted into a Medic’s truck, and an NPR Dropside truck. Another NKR, presented in basic cab-and-chassis format, sought to give visitors an idea of how the model can be configured to suit specific requirements. Meanwhile, the iVan model showed the passenger-carrying capabilities of Isuzu’s N-Series chassis.
Along with the light-duty N-Series models, which have been the Philippines’ best-selling in the segment for 16 consecutive years, also displayed were a pair of EXZ51K models, which offered local consumers unmatched heavy-duty-use capabilities, and a medium-duty FVR Dropside truck with a crane mounted on it.
Besides the various requirements that Isuzu truck models can serve, they are also backed by Isuzu’s unparalleled expertise in diesel technology. The wide availability of parts to support the vehicles’ operation for numerous years, and the competent service provided by a large network of dealerships, are also a couple of advantages that Isuzu truck models endow to customers.