• ISUZU STARTS SERIES OF DRIVES THAT PITCH OFF-ROAD PROWESS OF D-MAX 4X4

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    isuzu-dmax-drive20140506ISUZU Phils. Corp. (IPC) has recently kicked off the 2014 Isuzu D-Max 4×4 Drive Series through an event held in San Fernando, Pampanga. The off-road driving activity is now set to move to four other venues across the Philippines.

    IPC said that the Isuzu D-Max 4×4 Drive Series aims to educate the market on the techniques required in order to maximize the advantages afforded by four-wheel drive vehicles. The company’s staging of the series, which has editions held in 2008 and 2010, is also meant to cater to the continuous growth of the four-wheel drive pickup sector in the country and the rapidly increasing popularity of outdoor recreational activities among Filipinos.

    Teaching participants off-road driving techniques were 4×4 experts, with the sessions held on a track meant to replicate the various obstacles that can be found on trails. The exercises lined up for participants were 40-degree hill climb done in first gear and in second gear; 40-degree hill climb with a stall midway up; 40-degree descent without braking; lateral climb mount; driving over “elephant holes”; tackling trail ruts; camber right and camber left sides up in 45-degree angles; traversing a roundabout cone; lateral descent ditch crossing; driving over cross axle articulation rails; and, going on a steel-inclined plane with rollers.

    “Since the introduction of the Isuzu D-Max to the local market more than a decade ago, the pickup has steadily built a reputation for being a durable workhorse that one can depend on in both livelihood and leisure—the more than 23,000 proud owners of the model vouch for this,” said IPC President Nobuo Izumina. “Of this number, a good 20 percent of them chose the D-Max’s 4×4 variants, indicating that a lot of them appreciate the added benefits of genuine all-terrain capability.”

    IPC said that the 2014 Isuzu D-Max 4×4 Drive Series moves to Mandaue, Cebu on May 9 to 11; then to Bacolod City on May 23 to 25; travels to Cagayan de Oro City on June 6 to 8; and culminates in Davao City on June 20 to 22.

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