The first ever crossover SUV to be introduced in the country is back. Now with far better looks, more power, state-of-the-art features and excellent fuel economy, the all-new Honda HR-V aims to stake its claim on the growing demand for compact SUVs.
The HR-V, which stands for Hi-Rider Revolutionary Vehicle, was first introduced in the Philippines back in 1998 to serve as a smaller but equally competent alternative to the CR-V. Back then, the HR-V, which was marketed as the “Joy Machine,” didn’t get much attention as the small SUV segment had just been established and demand for compact or cross-over SUVs was quite small. In 2006, the model was discontinued. Nine years later, and with the growing demand for crossovers, the HR-V has returned.