Korea’s vibrant cinema celebrated in 6 cities

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Korean Ambassador to the Philippines Kim Jae Shin (center) with Senator Risa Hontiveros and Korean Cultural Center Director Oh Choongsuk

Korean Embassy officials, members of the diplomatic corps, city officials, and film enthusiasts recently gathered together to celebrate Korea’s vibrant cinema and culture when the 2016 Korean Film Festival unreeled at SM Cinemas in six cities around the Philippines.

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The six-week film festival was first launched in SM City Clark Pampanga, followed by SM Lanang Premier Davao, SM City Iloilo, SM City Cebu, SM City Dasmariñas, and finally at SM Megamall, giving mallgoers—including members of the local Korean communities in different areas—the rare opportunity to watch quality Korean films.

A joint project of the Embassy of the Republic of Korea and the Korean Cultural Center in the Philippines and SM, the festival inspired a deeper understanding of Korea’s cultural diversity with this year’s theme, “Strong Hearts,” in which five critically acclaimed films showed characters with strong personalities and those who pursue their goals and desires with courage and determination.

The thriving film industry of Korea represents the country’s open-mindedness, nationalism, and creativity in storytelling, acting, and technological prowess.

Filipinos were delighted by the Korean culture shown in the five films – Ode To My Father, The Beauty Inside, How To Use Guys With Secret Tips, Confession Of Murder, and The Suspect.

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