Celebration is at the heart of every Pinoy Christmas celebration, when families are bound together by Noche Buena, gift-giving and spending quality time with family, friends and the community.
Pan de Manila, the country’s favorite bread chain, recognizes the importance of Yuletide celebrations as they unveil the brand’s 2013 Paskong Pinoy paper bags and packaging peripherals, featuring a very festive artwork done by a young and promising artist.
Siniloan, Laguna-based Amador Barquilla was commissioned by Pan de Manila for this endeavor. “Bisperas ng Pasko,” a 30” by 75” oil-on-canvas creation, was the result of this collaboration.
Born in Polangui, Albay, the self-taught painter had his first foray into the visual arts upon the encouragement of a cousin who also happens to be a painter. Describing his style, he said, “Some say my work is impressionist, some say it’s neo-realist; I just paint whatever inspires me.”
Inspired by the Christmas celebrations in his hometowns Albay and Laguna, 29-year-old Barquilla thought of street sceneries in rural settings. “Christmas for me is about children out on the streets, sharing their blessings to their friends. Or men cooking together a roast pig or mothers putting the final touches of an intricate dish. The preparations that come with Christmas are also a form of celebration,” he explained.
Besides his rural oil paintings, he also dabbles into ostrich egg art and portraits of pop icons, of which he inserts aspects of his rural oil works into them. His works have been featured in magazines like Mabuhay and Contemporary Art Manila.
Pan de Manila’s yearly tradition of coming up with Filipino Art-inspired Christmas paper bags has been ongoing since 2008. Some of the artists featured included Albert Magsumbol, Larry Memije, Rina Albert-Llamas, Joel Chua and Dante Hipolito.
The theme will also be featured in Pan de Manila’s Christmas Gift Pack items—in boxes that contain their specialty spreads and palamans as well Pan de Manila’s paperbags in several sizes that carry hot pan de sal.
“Pan de Manila’s paper bags and packaging have promoted Filipino values and traditions. The Noche Buena is an integral part of our Masayang Paskong Pinoy since this reminds us about the true meaning of the season,” said Mari Sebastian, marketing manager of Pan de Manila.
“Since giving is also part of our tradition, Pan de Manila invites you to give the gift of a ‘Masayang Paskong Pinoy’ which will touch the hearts of your loved ones and friends. The holiday paperbag also conveys that the pan de sal inside is warm and best shared cheerfully to everyone for Kris Kringle. Make the Pan de Manila pandesal part of your Noche Buena feast.”
Pan de Manila’s breads are freshly-baked every hour. After the Simbang Gabi, visit your neighborhood Pan de Manila which is open 24/7 in convenient locations outside shopping malls all over Metro Manila, Luzon, Cebu and Iloilo.
For inquiries, contact at www.facebook.com/pandemanilaofficial or 636-0468.