Lamudi holds affordable housing fair


Lamudi successfully held its Affordable Housing Fair at the Glorietta 3 Activity Center in Makati that ended on Saturday, with potential home buyers looking for the most easy-on-the-pocket real estate investment.

On behalf of Vice President Leni Robredo, her chief of staff, Undersecretary Philip Francisco Dy, delivered her speech tackling housing affordability, one of the most sensitive shelter issues in the country at present.

The event was also graced by representatives from key government agencies and property developers. The ribbon cutting and housing affordability panel discussion was headed by Dy; Pag-IBIG (Home Development Mutual Fund) Vice President Elmer Tugade; Managing Partner and Head of the Urban Planning Team of Palafox Associates, Karmi Palafox; and Lamudi Managing Director Bhavna Suresh Chathambeth.

CNN Philippines anchor Ruth Cabal hosted and moderated the opening program and discussion that dissected housing affordability issues, including a discussion on existing laws, strategies to overcome the housing challenge, and its impact to the country.

“To be part of the solution of making real estate affordable and accessible to all is maybe one of the biggest contributions that we have made for the industry in particular and to the country in general. This is only a first and we will continue to move and shake Philippine real estate,” said Suresh.

Key national shelter agency Pag-IBIG Fund and the Social Security System (SSS) were also represented in the fair. They provided important details on various government programs and benefits related to housing that all Filipinos can avail. Also, both agencies were be part of the two-day real estate enrichment seminars offered in the fair. SSS gave a seminar detailing foreclosed properties investment guide on the first day, while Pag-IBIG Fund talked about how to finance a property.

Union Bank and Philippine Investment Two auctioned their foreclosed properties during the event.

Furthermore, besides bringing developers that offer affordable housing together in one roof, the fair also tapped the best real estate professionals who shared updated and vital investment and real estate information to interested attendees. Day 1 talk included Growth Market Opportunities discussed by Mikko Barranda, associate director of Leechui Property Consultants; Investment Guide on Pre-Selling Condos by Jake Loria, founder of; Real Estate Investing Options discussed by Gary Hablero, president and chief executive officer GH Heritage; and Selling Properties Online by Lamudi’s Suresh.

The second day, on the other hand, featured forums such as the Philippines’ Property Outlook by Joey Bondoc, research manager of Colliers International; buying your first home seminar by Gabriel Dominguez, president of Green Circle Realty; rent-to-own properties buying guide and renting versus buying seminars discussed by Rem Ramirez of Philippine Institute of Real Estate Service; and Ryan Dela Cruz of Ferden Realty.

Technology-assisted services such as virtual reality in real estate and home loan calculators were also available at the event.


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