LG Mobile said that it wants to sustain its 200-percent sales growth in the Philippine market this year by targeting low-, middle- and premium-class consumers.
“We have a double-digit, we have a 200-percent increase in sales this year we want to sustain,” said Faith Mijares, product manager of LG Mobile.
LG said that the main driver for this growth is its L series, a mobile mid-phone range that caters to the low- and middle-class consumers.
In line with this, the company is launching the LG Optimus G Pro smartphone, which recently won best long-term evolution device at the global 2013 LTE Awards.
The new smartphone of LG has 13-megapixel high-definition capabilities for photos and videos, dual camera, dual recording, a 1.7-gigahertz Qualcomm Snapdragon 600 quad-core processor and high-capacity battery.
The company said that another distinct feature of the product is Smart video, which automatically pauses video when the viewer’s eyes move away from the screen; audio zoom which depletes surrounding noise; and QRemote that transforms the smartphone into an all-in-one remote control, and supports up to nine home electronics or appliances such as televisions, air conditioners and blu-ray players.
“With its breakthrough features, powerful performance and sophisticated design, this model raises the already high-end bench mark of LG Optimus G series and is set to amaze the Philippine market,” said Lawrence Kim, vice president of LG Philippines Mobile Communications division.
Rosalie C. Periabras