Sales of automotive manu-facturers in the Philippines for the period of January to November this year exceeded total sales for 2012.
Based on the reports from the Chamber of Automotive Manufacturers of the Philippines Inc. (Campi) and the Truck Manufacturers Association, the vehicle manufacturing industry’s year-to-date sales hit 164,098 units, which is 5 percent higher than the 156,649 units sold by the two groups for the whole year of 2012.
This also translates to a 16 percent rise over the 141,280 units sold for the same period last year, despite that all the existing dealerships in the Visayas region, particularly in Region 8, having suffered heavy losses from Super Typhoon Yolanda.
However, on a month-to-month comparison, there was a slight slowdown in total sales for November, or 15,917 units rolled out compared to October’s 16,800 units.
Campi President Rommel Gutierrez said that most of the sales dip came from the dealers in the Visayas.
“Typhoon Yolanda struck just a week into November which opened with a three-day holiday. Sales could have been much better had there been no catastrophe,” he said.
Product movement figures showed that there was a 10-percent decline in passenger car sales from 6,128 units in October to 5,479 units in November.
According to Gutierrez, the temporary decline is because “buyers opted to delay purchases to be able to participate in the relief and rehabilitation efforts for the [Visayas] region.”
Also, commercial vehicle sales posted a 2-percent decrease in sales from 10,672 units in October to 10,438 units in November.
Meanwhile, sales of light commercial vehicles and light trucks have been more active, with light trucks posting the highest monthly increase of 21 percent from 271 units sold in October to 328 units last month.
Gutierrez said that with one month left before the year ends, the industry remains confident about meeting its target of 210,000 units even if dealers from the typhoon hit areas still have to recover.
As explained by Gutierrez, “December is still the best time for the industry. Influx of returning balikbayans [Filipinos returning abroad], bonuses and year-end savings are real market enhancers. Commercial vehicle will also continue to perform well as government and private organizations undertake massive reconstruction efforts. To reciprocate, auto companies will continue to provide enticing promotion packages to assist customers while closing their annual sales targets,” he added.
Top market performers were Toyota Motors Philippines Corp. with almost 42-percent market share of the industry’s year-to-date sales, followed by Mitsubishi Motors Philippines Corp. with 24 percent.
Almost tied at third and fourth spots are Honda Cars Philippines with 7.39 percent and Ford Philippines with 7.35 percent. Isuzu Philippines Corp. com-pletes the top five with 6.55 percent.